PR News

MyFendi for iPhone

Fendi is pleased to present its latest media project, MyFendi for iPhone application, available from iTunes. An experience lying between fantasy and reality that gives space to creativity and stimulates desire. Fun and unusual, MyFendi gives the virtual opportunity to classify your favourite looks, create unique outfits and pack them in your Fendi luggage when travelling…

A virtual wardrobe that enables you to mix and match your own outfits, by adding an image of them, with the images of the Fendi products already present within the application.  Existing media projects are Fendi for iPhone, to view the content of the fashion show , send e-cards, identify stores with Store Locator and Navigator, much more, QR and L codes, direct connection from smart phones (Blackberry and iPhone) to the Fendi website and the presence in such social networks as Facebook and Twitter.

 

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